eodly - brand kit for in60
==========================

A pure wordmark. The period is the brand device: it reads as a full stop
(end of day), as a status dot (the same coloured dots in the evening-page UI),
and as the single spot of orange in the palette.

COLOUR  (canonical, matches the live site)
------------------------------------------
  ink     #141413    the word
  paper   #FAFAF8    light background
  orange  #d85a30    the dot - ALWAYS the dot, never the word

One rule: the dot is orange, the word is ink (or white on dark).
Never use two accent colours. Never recolour the word.

TYPEFACE
--------
  Wordmark (sans)  Inter 800
  Wordmark (mono)  JetBrains Mono
  Both SIL OFL. Glyphs are outlined in the SVGs, so no font install is
  needed to display them. To set NEW type in brand, use Inter.

FILES
-----
/svg   vector, infinitely scalable. Use these everywhere you can.
/png   raster fallbacks. For places that won't take SVG.

Wordmarks (transparent background)
  eodly-sans-light    primary, on light backgrounds   (Inter)
  eodly-sans-dark     primary, on dark backgrounds
  eodly-mono-light    alt, on light  (JetBrains Mono, "tool for builders" feel)
  eodly-mono-dark     alt, on dark

Wordmarks (with a solid plate baked in, 1200x360)
  eodly-wordmark-plate-dark / -light
  Use only where a ready-made block is wanted. Prefer the transparent ones.

Icons (app icon, social avatar, favicon)
  eodly-icon-ink      white "e." on ink - DEFAULT app icon / avatar
  eodly-icon-paper    ink "e." on paper
  eodly-icon-amber    white "e." on orange - accent placements only

Favicon
  favicon.ico  16/32/48 multi-size · favicon.svg · icon PNGs 32/180/192/512/1024

WHICH TO USE
------------
  Site header, OG, deck      sans-light (or mono-light if you commit to mono)
  Dark UI / video close      sans-dark / mono-dark
  App icon + social avatar   eodly-icon-ink
  Browser tab                favicon.ico + 32px
  iOS home screen            180px

Choose ONE primary wordmark, sans (friendly) or mono (distinctive, on-brand
for a data tool), and use it consistently. The other stays secondary.
Don't mix them on the same surface.

CLEAR SPACE & MIN SIZE
----------------------
  Clear space   padding equal to the height of the "e" on all sides
  Min width     wordmark not below 80px wide (below that, use the icon)
  Icon          works down to 16px

DON'T
-----
- don't add a gradient, shadow, or outline
- don't stretch, rotate, or condense
- don't put the wordmark on a busy photo (use the icon on a solid chip)
- don't change the dot to any colour other than orange
- don't recreate in a different font - these are the locked forms
- don't set the name in all caps in running text; it is "Eodly" in prose
  and lowercase "eodly." only in the wordmark

SCREENSHOTS  (/screenshots, captured at 2x from production, sample data only)
-----------------------------------------------------------------------------
  01-home            homepage hero with the live evening-report card
  02-coverage        the "exactly what we ingest" table
  03-compare         how Eodly compares
  04-use-cases       what teams use Eodly for
  05-home-mobile     mobile hero, 390x844
  wt-04s             the Slack/Telegram check-in DM
  wt-09s             claims cross-checked against GitHub and Linear
  wt-16s             the evening report itself - the single best product shot

/og-cards  1200x630 social cards, ready to post.

NOTE ON COLOUR
--------------
An earlier logo kit shipped with ink #111111 and orange #E8743B. Those are
superseded. Everything in this pack uses the canonical #141413 / #d85a30
that the live site and favicon use. If you receive older files, discard them.
